With the launch of the Nintendo 3DS this Sunday, the company continues its history of revolutionizing how games play, and how we play with them.

While I have issues with Nintendo 3DS as a gadget, there is no denying that it is a remarkable gaming machine. With the 3-D capabilities come interesting media opportunities–it allows you to take 3-D photos, a 3-D version of OK Go’s “White Knuckles” music video comes with the handheld, and Netflix will stream in 3-D this summer. But looking beyond the flashy 3-D graphics, it is the treasure trove of innovative gameplay features that should make gamers excited.

Since the Nintendo 3DS features both outward- and player-facing cameras (two cameras for 3-D images, actually), it enables some impressive Augmented Reality gaming. The 3DS comes with a picture of a coinblock from Super Mario. Point the camera at it, and it comes to life, letting you play minigames like archery and fishing, right there on your table. The player-facing camera can also be used in interesting ways: The Sims 3 uses a photo of your face as part of your Sim. Sims producer Ken Ogasawara said, “I had a lot of fun working with the camera and using it to get pictures of friends into the game. A combination of the face recognition and augmented reality would be an interesting concept, where it would not only bring something out into the world, but perhaps bringing in something into the world at the same time with the camera on the front and back.”

Read the full article at Fast Company.