Last week at E3, both Microsoft and Sony made announcements related to video. Microsoft announced a partnership with Netflix to make streaming video available on the Xbox 360. Microsoft also announced an expansion of the console’s video download service to include films and television shows from NBC, Universal, and MGM.

Sony, at a press conference the next day, announced the launch of video downloads on the PlayStation 3. With wide studio support, not unlike Microsoft’s, Sony had leveled that playing field. Sony differentiated its service with video rentals and the ability to port the videos to your PlayStation Portable.

Read the full article at Fast Company.