Thousands of gaming fans and industry professionals grew quiet as developer Martin Sahlin shared himself and his creation on stage at E3 on Monday. After hours of press conferences filled mostly with sequels to big franchises, the authentic emotion this one game developer wore on his sleeve at the Electronic Arts event drew everyone’s attention, and then their applause, and then their Twitter effusions.
“It was a long road, two years leading up to that moment,” Sahlin tells us. “You got this really special thing and you are really keen to finally show it off, share with people. Once you are there, it’s really emotional.”
Sahlin is the creative director at Swedish game developer Coldwood Interactive, and the mind behind Unravel, a puzzle game starring a (now rather beloved) character called Yarny, a doll made of yarn who unspools himself as he moves about his world, collecting lost pieces of people’s lives.
At EA’s event, as he unveiled a doll of the protagonist Yarny, the assembled crowd saw his hands were shaking with emotion.
Read the full article at Co.Create.